Identium’s Digital Product Passport (DPP) platform gives each unit you make its own tap-to-verify identity: a customer touches their phone to the product and sees authenticity, provenance, warranty and service history — while you see every scan. Counterfeits can copy your looks; they cannot copy a bound NFC passport.
The EU has turned the digital product passport from a buzzword into legislation — and buyers in every export market are starting to ask for it.
The EU Ecodesign for Sustainable Products Regulation (ESPR, 2024/1781) mandates Digital Product Passports category by category — batteries first (Feb 2027), with textiles among the next delegated acts.
EN 18220 — one of the first six European DPP standards published in May 2026 — lists exactly four data carriers: QR, Data Matrix, RFID and NFC. This platform uses NFC, the only one a customer can tap without an app or a camera.
The DPP model is a record per item, not per catalogue entry. That is how this platform is built: every serial number gets its own passport, its own history and its own public page.
Brands that wait for final delegated acts will retrofit under deadline pressure. Running a DPP programme now — even on one product line — proves your tagging line, data pipeline and customer experience early. Our guide to the EU DPP for Indian exporters covers the timeline in detail.
A QR code prints; an NFC passport binds. The platform runs the whole lifecycle from minting at production to service requests years after the sale.
Each unit carries an NFC tag bound to its own passport. A tap on any modern smartphone opens the public page — verified identity, no app, no QR squinting.
Manufacture, dispatch, sale, service — events are logged against the exact unit, and you choose which are public and which stay internal.
Customers raise a request straight from the passport page; your team handles it against the unit’s full history, with comments and status tracking.
Every tap is logged — see where, when and how often your products are verified, and spot grey-market movement patterns.
Create products, import units in bulk via CSV, mint passports and bind tags in a one-tap NFC manager workflow built for production lines.
Passports transfer on resale, keeping the chain of custody intact — the second owner sees the same verified history.
Four steps from factory to customer’s phone — and every tap comes back to you as data.
Brand, model, specifications and imagery become the product master in the platform.
Each serial number gets a passport; the NFC tag is bound in one tap from the NFC manager.
The public page shows authenticity, provenance and warranty — and takes service requests.
Scan logs and analytics show verification activity across markets and channels.
A unique digital identity for each physical product unit, bound to an NFC tag on the item. Tapping the tag with any modern smartphone opens that unit's public passport page — authenticity confirmation, brand and model, provenance, warranty status and care or recycling information — with no app installation required.
In the Identium platform you create the product master (brand, model, specifications, images), then mint a passport for each unit with its serial number. The NFC tag is bound to the passport from the NFC manager — one tap workflow — and from then on the tag resolves to that unit's page.
A public passport page for that exact unit: product details and imagery, verified-authentic status, the lifecycle events the brand chooses to publish (manufacture, sale, services), and a button to raise a service or warranty request directly against that unit.
Yes. A customer can raise a service request from the public page without logging in; your team sees it against the exact unit with its full history, can comment, update status and log the service as a lifecycle event on the passport.
The platform implements the DPP model the EU regulation is built on — a data carrier on the product resolving to a per-unit record — and NFC is one of the four carrier types listed in EN 18220. The delegated acts that fix final per-sector data fields are still being adopted (batteries first, textiles expected 2027-28), so no vendor can honestly stamp "ESPR certified" today; what you can do is run your passport programme now so the per-unit data habit, tagging line and customer experience are proven before compliance becomes mandatory.
Anywhere authenticity, provenance or after-sales history matters per unit: jewellery and luxury goods, electronics and appliances, industrial equipment, apparel and exports. The same platform also records scan activity, so brands see where and how often products are verified.
Pilot with one product line — mint passports, bind NFC tags, and put tap-to-verify in customers’ hands in days.